Privacy Policy

Last updated: July 12, 2026

Aquaphoria operates this store and website, including all related information, content, features, tools, products, and services, in order to provide you, the customer, with a curated shopping experience (the “Services”). Aquaphoria is powered by Shopify, which enables us to provide the Services to you.

This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, make a purchase or other transaction using the Services, or otherwise communicate with us.

If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using or accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described below.

Personal Information We Collect or Process

When we use the term “personal information,” we are referring to information that identifies or can reasonably be linked to you or another person.

Personal information does not include information that is collected anonymously or that has been de-identified so that it cannot identify or reasonably be linked to you.

We may collect or process the following categories of personal information, including inferences drawn from this information, depending on how you interact with the Services, where you live, and as permitted or required by applicable law:

Contact details, including your name, address, billing address, shipping address, phone number, and email address.
Financial information, including payment card information, transaction details, form of payment, payment confirmation, and other payment details.
Account information, including your username, password, security questions, preferences, and settings.
Transaction information, including the items you view, place in your cart, add to your wishlist, purchase, return, exchange, or cancel, as well as your past transactions.
Communications with us, including information you provide when submitting a customer-support inquiry.
Device information, including information about your device, browser, network connection, IP address, and other unique identifiers.
Usage information, including information regarding how and when you interact with or navigate the Services.

Personal Information Sources

We may collect personal information from the following sources:

Directly from you, including when you create an account, visit or use the Services, communicate with us, make a purchase, or otherwise provide personal information.
Automatically through the Services, including from your device when you use our products or services, visit our website, or interact with cookies and similar technologies.
From service providers, including companies that provide technology, payment processing, analytics, fulfillment, shipping, customer support, or other services on our behalf.
From business partners or other third parties.

How We Use Your Personal Information

Depending on how you interact with us or which Services you use, we may use personal information for the following purposes:

Providing, Tailoring, and Improving the Services

We use personal information to provide the Services, including to:

Process payments.
Fulfill and ship orders.
Process purchases, returns, exchanges, cancellations, or other transactions.
Remember your preferences and products you are interested in.
Send notifications related to your account or orders.
Create, maintain, and manage your account.
Provide product recommendations.
Improve the Services and create a more customized shopping experience.
Enable you to submit reviews or other content where available.

Marketing and Advertising

We may use personal information for marketing and promotional purposes, including to send marketing or promotional communications by email, text message, or postal mail where permitted.

We may also use information about your activity to show advertisements or recommendations for products or services that may interest you.

You may opt out of promotional emails at any time by using the unsubscribe link included in those emails.

Security and Fraud Prevention

We use personal information to:

Authenticate customer accounts.
Provide a secure payment and shopping experience.
Detect, investigate, prevent, or respond to fraudulent, illegal, unsafe, or malicious activity.
Protect our Services, customers, business, and the public.
Enforce our policies and terms.

If you create an account, you are responsible for keeping your login credentials secure. You should not share your username, password, or other account-access information with anyone else.

Communicating With You

We use personal information to provide customer support, respond to questions, communicate about orders, and maintain our business relationship with you.

Legal Reasons

We may use personal information to comply with applicable laws, regulations, legal obligations, court orders, subpoenas, government requests, or other valid legal processes.

We may also use personal information to investigate or participate in civil discovery, litigation, disputes, or other legal proceedings and to enforce or investigate possible violations of our terms or policies.

How We Disclose Personal Information

In certain circumstances, we may disclose personal information to third parties for legitimate business purposes, subject to this Privacy Policy.

These circumstances may include:

With Shopify, vendors, and service providers that perform services on our behalf, including payment processing, information technology, data analytics, customer support, cloud storage, order fulfillment, and shipping.
With business and marketing partners that help us provide marketing services or advertising.
When you direct us, request that we disclose information, or otherwise consent to the disclosure.
When necessary to fulfill or ship your order.
Through your use of social-media widgets, login integrations, or other third-party features.
With affiliates or entities within our corporate group, where applicable.
In connection with a business transaction, such as a merger, acquisition, reorganization, sale of assets, financing, or bankruptcy.
To comply with legal obligations, subpoenas, search warrants, court orders, or government requests.
To enforce our terms, policies, rights, and agreements.
To protect or defend the Services, Aquaphoria, our customers, or others.

Relationship With Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services in order to provide and improve the Services.

Information you submit through the Services may be transmitted to and shared with Shopify and other service providers that may be located in countries other than the country where you reside.

To help protect, grow, and improve our business, we may use Shopify features that incorporate information obtained from your interactions with our store, other merchants, and Shopify.

In these circumstances, Shopify may be responsible for processing certain personal information, including responding to requests to exercise privacy rights relating to Shopify’s processing activities.

To learn more about how Shopify uses personal information, visit the Shopify Consumer Privacy Policy:

https://www.shopify.com/legal/privacy/consumers

To exercise privacy rights relating to information processed by Shopify, visit:

https://privacy.shopify.com/en

Third-Party Websites and Links

The Services may contain links to websites, social-media platforms, or other online services operated by third parties.

If you follow a link to a website or platform that is not operated or controlled by Aquaphoria, you should review that third party’s privacy policy, security practices, and terms and conditions.

We are not responsible for the privacy, security, accuracy, completeness, or reliability of third-party websites or platforms.

Information you provide in public or semi-public areas, including information shared through third-party social-media platforms, may be visible to other users and may be used by those platforms or other third parties.

The inclusion of a third-party link does not necessarily mean that Aquaphoria endorses that website, platform, owner, operator, product, or service.

Children’s Data

The Services are not intended for use by children, and we do not knowingly collect personal information from children under the age of majority in their jurisdiction.

If you are the parent or legal guardian of a child who has provided us with personal information, contact us using the information provided below to request that the information be deleted.

As of the effective date of this Privacy Policy, we do not have actual knowledge that we sell or share, as those terms are defined by applicable law, personal information belonging to individuals under 16 years of age.

Security and Retention of Your Information

No security measures are perfect or completely impenetrable, and we cannot guarantee absolute security.

Information transmitted over the internet or through other communication channels may not be secure while in transit. You should not use unsecured channels to send sensitive or confidential information.

How long we retain personal information depends on several factors, including whether the information is needed to:

Maintain your account.
Provide the Services.
Fulfill or document transactions.
Comply with legal, tax, accounting, or regulatory obligations.
Resolve disputes.
Prevent fraud.
Enforce contracts, policies, or agreements.

Your Rights and Choices

Depending on where you live, you may have some or all of the following rights regarding your personal information.

These rights are not absolute, may apply only in certain circumstances, and may be limited or denied where permitted by law.

Right to Access or Know

You may have the right to request access to personal information that we hold about you.

Right to Delete

You may have the right to request that we delete certain personal information we maintain about you.

Right to Correct

You may have the right to request that we correct inaccurate personal information we maintain about you.

Right to Data Portability

You may have the right to receive a copy of certain personal information we hold about you or request that it be transferred to another party, subject to applicable limitations and exceptions.

Right to Opt Out of Sale, Sharing, or Targeted Advertising

Depending on where you reside, you may have the right to opt out of the sale or sharing of personal information or the processing of personal information for targeted advertising.

Where available, you may exercise these rights through the privacy choices or opt-out link provided on our website or by contacting us.

If you visit our website with the Global Privacy Control preference signal enabled, we may treat the signal as an opt-out request for the browser and device you are using, where required by applicable law.

If the device can be associated with a Shopify account, the request may also be applied to that account.

To learn more about Global Privacy Control, visit:

https://globalprivacycontrol.org/

Other than Global Privacy Control where legally required, we may not recognize other “Do Not Track” signals sent by your browser or device.

Managing Communication Preferences

We may send promotional emails where permitted.

You may opt out of promotional emails at any time by using the unsubscribe link included in those emails.

Even after opting out of promotional communications, we may continue to send non-promotional messages, including order confirmations, shipping updates, account notices, customer-service responses, policy updates, and other communications relating to your transactions or relationship with Aquaphoria.

Exercising Your Rights

You may exercise applicable privacy rights through the options provided on the Services or by contacting us using the contact information below.

We will not discriminate against you for exercising your privacy rights.

We may need to verify your identity before processing a request, as permitted or required by law.

Where permitted, you may designate an authorized agent to submit a request on your behalf. Before accepting a request from an authorized agent, we may require proof that you authorized the agent to act for you. We may also require you to verify your identity directly with us.

We will respond to valid requests within the time required by applicable law.

To learn more about information processed by Shopify or to submit a request relating to Shopify’s processing activities, visit:

https://privacy.shopify.com/en

Complaints

If you have a complaint about how we process personal information, please contact us using the contact information below.

Depending on where you live, you may have the right to appeal a decision regarding your privacy request or submit a complaint to your local data-protection authority.

International Transfers

We may transfer, store, and process personal information outside the country where you live.

Where required, transfers of personal information from the European Economic Area or the United Kingdom will be made using recognized transfer mechanisms, such as the European Commission’s Standard Contractual Clauses, equivalent contracts approved by the applicable United Kingdom authority, or transfers to countries recognized as providing an adequate level of data protection.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our practices, Services, legal obligations, or operational requirements.

When changes are made, we will post the revised Privacy Policy on this website and update the “Last updated” date.

We will provide additional notice where required by applicable law.

Contact

Should you have questions about our privacy practices or this Privacy Policy, wish to exercise a privacy right, or submit a privacy-related complaint, please contact Aquaphoria at:

Email: pixelexchangee@gmail.com

You may also contact us through the contact form available on the Aquaphoria website.